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John,
Great information here. I believe the most important step to developing a successful consulting or coaching practice is to become really good a converting your leads into paying customers or your #6.
Sometimes, I find coaches do fairly well at the other points in their practice but when it comes to the moment of truth, or the close, the coach may not do a good job at addressing the needs of their prospect and it turns into a one-sided sales pitch, rather than listening and responding to the issue that enticed the prospect to call the coach in the first place.
That is one of the most elegant pieces on the right flow between commodity and relationship I have read. You make matter/energy/matter conversion seem easy!
Thanks for that!
I have been a corporate trainer, executive coach and professional speaker for the past 14 years, and I am constantly approached (even more often recently) by people who say they want to do what I do for a living! So I wrote a very honest and frank blog about EXACTLY what it really takes to succeed in this business -- as you'll see - we have some very similar views!!! Here is a link to my blog -- I think that any of your readers who are interested in this topic might find this extremely helpful:
http://johnspence.com/blog/?p=21
Your blog content is excellent, well written and very readable. Thanks for great info and I look forward to reading more.
8) Assemble a strong support team. You can't do it all yourself! You're going to need help setting up speaking engagements, posting articles, corresponding with prospects and clients, and setting up your systems. A great team can do all the work that you aren't good at or just don't like doing...leaving you free to spend your time doing what you are good at: delivering your solutions to current clients and converting future clients.
Great post!
Steven
Thanks for the post!
Deflect glory to your manager that's a big reason why they hired you.
Never complain. Managers have enough of that, that's why they need you. You're their machete in the jungle of red tape. Try to affect positive change, or leave. The thoughts and acts that you devote to your time the most on a daily basis, you'll become. You are the sole magnate of all that is around you.