DISQUS

Jacob Angel · 1 year ago

We've tried some A/B testing on a side-project, and the results have been extraordinary.

Boosting conversions, rather than simply increasing traffic, is like moving from black & white TV to color (and yes, I'm old enough to remember the former!)
Merchant Account Specialist Ch · 1 year ago

I have had a chance to use the Google tools, but they were limiting. We have recently moved to Omniture, and although we have had bumps in the road installing it, it has definitely been worth breaking things down granular.

Great podcast!
Joseph T. Dager · 1 year ago

Good job, John. Looks like a buy another book!

To other marketers: I recently re-blogged, see comments on last DTM Post, but one of the top ten things that people are looking from a Digital Savvy marketer is "Ability to measure success. Sixty-five percent ranked analytics at the top of their agency wish list."

My advice listen to this podcast!
SEO Tips · 1 year ago

I find it difficult to implement the split test and run multiple different pages due to the various factors that need to be taken into consideration. Also with development sites small changes usually take time, thus design site are easier.

Where would you recommend we go to to learn more about testing
club penguine cheats · 4 months ago

We have recently moved to Omniture, and although we have had bumps in the road installing it, it has definitely been worth breaking things down granular.