John, I completely agree with you here. I read some of the same blogs you listed. Here are three blogs I would recommend:
Seth Godin's blog Copyblogger White Noise and of course my own... Marketing Maestro
Bob Walsh wrote a good book on the subject titled Clear Blogging and he has a blog by the same name.
Have a great New Year.
Bob Walsh
· 1 year ago
Good post John!
One thought to add: Posts and comments are the two sides of blogging. Before you start your blog, start commenting (adding value) on posts of people you read in your industry/interests. Comments count: that's how I found this post! :)
Ernie Zelinski
· 1 year ago
Hi John:
I resisted blogging for a long time but I have realized how powerful it can be. I started my Retirement Quotes to Help You with Your Retirement Planning Blog to link to and promote my new website The Retirement Quotes Café and hope to get the website to the top fold on page 1 on Google for the search term "retirement quotes."
I want to use the website to promote my book How to Retire Happy, Wild, and Free. After two months, the website is still around the 95th entry on the 10th page in a search on google for "retirement quotes" but the blog is the 7th entry on page 1 (out of 244,000 webpages for this search term) on Google. Interestingly, the new blog is more powerful than my new website in promoting my retirement book.
Incidentally, go to www.Amazon.com and type "retirement" into their search feature. You will see that How to Retire Happy, Wild, and Free appears in the number 1 position — out of over 175,000 listings for retirement books! This is in large part the result of the my internet and blog marketing of the book. ( For the record, the book was rejected by 35 publishers and largely ignored by the media.)
Ernie Zelinski
Raza Imam
· 1 year ago
I'm an entrepreneur addressing an issue that I see other entrepreneurs increasingly grappling with. So I created a blog as my tool for getting the word out.
More and more businesses we talk to are unhappy with their offshore partners. Small businesses are looking to outsource more than ever, but the problem is that finding a reliable offshore partner is incredibly difficult. Many companies are seeking the cost-benefits associated with outsourcing, but most get burned in the process. I own a Chicago-based outsourcing company and decided to create an humorous blog about this phenomenon www.BoycottSoftwareSweatshops.com I wanted to make it funny, relevant, and insightful. It shows that we don't take ourselves too seriously, but we're dead serious about what we do.
I started it a few months ago to liven up my brand and it's been my main lead generation tool. It's very hard to differentiate myself from the dozens of "Bob's from Bangalore" that call on the same prospects I'm after, so I decided to make fun of my entire industry.
The results have been phenomenal. In a crowded marketplace, I all of a sudden stand out. It ain't safe, but it works.
Mentioning my blog to people helps break the ice because it's funny. I've gotten new clients all over the country, and even one in Belgium because of it. I publicize it like crazy at events and even wear buttons with my blog logo. When I make cold calls, I tell people to visit my blog. I tell them that I'm making fun of my own industry. It differentiates me and has been the main reason for my growth.
I'm not a fancy PR person, but I'm convinced of the power of business blogging to get clients and media attention. Make it edgy and have fun.
I totally agree and many more people should be blogging! There are a lot of people who are blogging who don't realize that people want to hear from you often when you blog as well. Don't update your blog once a week, most cases that's not enough - I try to update my blog daily but don't always make it but usually get in at least 4 or 5 posts a week.
Oh, and quality content on blogs is important too. I love blogging :)
Angela Wills
Georgia Patrick
· 1 year ago
Perfect timing, John, as is your style!! Thank you. We have been inspired to get out blog launched in January 2008 and it's looking marvelous. It's our whole team here at the firm as a consortia of authors on a niche that we can cover better than anyone. Plus the crosswalk with Duct Tape Marketing is exactly what you've advised.
Thank you for being a good teacher. This is exactly what my team needs for their blogging lesson this week.
Georgia Patrick
Sam
· 1 year ago
Thanks John for such a concise but potentially powerful 5 Step action plan.
Looking forward to more of your advice in 2008!
Cheers
Sam
Fred333
· 1 year ago
Those are some great suggestions. I will have to implement them. Thanks!
Diane Voisley
· 1 year ago
Blogging is a great tool for Network Marketers because you can often get important tips and ideas for just about any business. My blog at http://mlmbreakthrough.com generally targets Melaleuca distributors but also address the issues in any network marketing enterprise. Diane
Ingrid Sapona
· 1 year ago
So right! Indeed, being more active on my business blog is one of my goals for 2008 -- so far I've improved a lot in terms of the regularity and frequency -- but I've still got a way to go. As importantly, I realize, is to more actively read (and comment) on other blogs. Thanks for the "encouragement". (Yes, it's Feb. 27th and I'm just checking out a Jan. 1 posting, but hey... I'm getting there!)
Armani Sunglasses
· 4 months ago
I totally agree with your thoughts.. Nice list, this will really help a lot.. i'll be back for more.. Keep posting..
club penguine cheats
· 3 months ago
Small businesses are looking to outsource more than ever, but the problem is that finding a reliable offshore partner is incredibly difficult. Many companies are seeking the cost-benefits associated with outsourcing, but most get burned in the process.
All Comments
I completely agree with you here. I read some of the same blogs you listed.
Here are three blogs I would recommend:
Seth Godin's blog
Copyblogger
White Noise
and of course my own...
Marketing Maestro
Bob Walsh wrote a good book on the subject titled Clear Blogging and he has a blog by the same name.
Have a great New Year.
One thought to add: Posts and comments are the two sides of blogging. Before you start your blog, start commenting (adding value) on posts of people you read in your industry/interests. Comments count: that's how I found this post! :)
I resisted blogging for a long time but I have realized how powerful it can be. I started my Retirement Quotes to Help You with Your Retirement Planning Blog to link to and promote my new website The Retirement Quotes Café and hope to get the website to the top fold on page 1 on Google for the search term "retirement quotes."
I want to use the website to promote my book How to Retire Happy, Wild, and Free. After two months, the website is still around the 95th entry on the 10th page in a search on google for "retirement quotes" but the blog is the 7th entry on page 1 (out of 244,000 webpages for this search
term) on Google. Interestingly, the new blog is more powerful than my new website in promoting my retirement book.
Incidentally, go to www.Amazon.com and type "retirement" into their search feature. You will see that How to Retire Happy, Wild, and Free appears in the number 1 position — out of over 175,000 listings for retirement books! This is in large part the result of the my internet and blog marketing of the book. ( For the record, the book was rejected by 35 publishers and largely ignored by the media.)
Ernie Zelinski
More and more businesses we talk to are unhappy with their offshore partners. Small businesses are looking to outsource more than ever, but the problem is that finding a reliable offshore partner is incredibly difficult. Many companies are seeking the cost-benefits associated with outsourcing, but most get burned in the process. I own a Chicago-based outsourcing company and decided to create an humorous blog about this phenomenon www.BoycottSoftwareSweatshops.com I wanted to make it funny, relevant, and insightful. It shows that we don't take ourselves too seriously, but we're dead serious about what we do.
I started it a few months ago to liven up my brand and it's been my main lead generation tool. It's very hard to differentiate myself from the dozens of "Bob's from Bangalore" that call on the same prospects I'm after, so I decided to make fun of my entire industry.
The results have been phenomenal. In a crowded marketplace, I all of a sudden stand out. It ain't safe, but it works.
Mentioning my blog to people helps break the ice because it's funny. I've gotten new clients all over the country, and even one in Belgium because of it. I publicize it like crazy at events and even wear buttons with my blog logo. When I make cold calls, I tell people to visit my blog. I tell them that I'm making fun of my own industry. It differentiates me and has been the main reason for my growth.
I'm not a fancy PR person, but I'm convinced of the power of business blogging to get clients and media attention. Make it edgy and have fun.
Raza Imam
http://BoycottSoftwareSweatshops.com
Oh, and quality content on blogs is important too. I love blogging :)
Angela Wills
Thank you for being a good teacher. This is exactly what my team needs for their blogging lesson this week.
Georgia Patrick
Looking forward to more of your advice in 2008!
Cheers
Sam
Diane
Nice list, this will really help a lot..
i'll be back for more.. Keep posting..