Duct Tape Marketing - Latest Comments in Google's Website Optimizer Testing

Re: Google's Website Optimizer Testing

Austin SEO Guy — Thu, 02 Nov 2006 07:52:41 -0000

No doubt about it ... Google makes (and/or buys) some pretty slick tools. Sometimes I hear webmasters say, "I don't anything made by Google installed on my server. They'll learn too much about my business."

I see where they're coming from, because Google does determine ranking *in part* by how people interact with your site. But I wonder how far it goes.

For instance, I wonder if they use data from this tool to determine how people behave in response to an ad long *after* the person has clicked the ad and left Google's site. I'd like to know if they use these tools in part measure post-click ad success for their own benefit.

I'll probably just have to keep wondering these things. :-)

Thanks for sharing though John. I'll definitely give it a look.

-ASG

Re: Google's Website Optimizer Testing

Flower shop delivery — Mon, 30 Oct 2006 11:07:37 -0000

That is an interesting tool and as far as I know they are helping effectively with the adds, but their overview seems to be little stereotypical for the size of the Google. They could have been less formal, but maybe their editors are not as informal as we may like.

Re: Google's Website Optimizer Testing

Dan Zambonini — Fri, 27 Oct 2006 08:45:05 -0000

Those pesky Google kids announced this on the same day that we launched A/B Testing in clickdensity (http://www.clickdensity.com)!

Anyway, if you want to try out A/B testing without an adwords account, feel free to give the free trial a go!