DISQUS

Drew Schiller · 11 months ago

This is a really exceptional post, John. Great ideas and excellent questions. Your ending statement reminds me of one of my good friend's motto for everything when we were in college: "Bold, decisive moves!"

Rick Meekins · 11 months ago

Mr. Jantsch - I follow your tweets and get your blog posts fed. You've always got great things to share. Thanks very much!

Re: "The Fine Art of Creative Destruction" Outstanding thoughts! What stood out to me was "what’s the one thing that nobody is willing to do in my industry that would involve revolutionary thinking?" - the million dollar question. I've discussed the idea of (and I am sure you have) being authentic in what you do, finding ways to communicate that to people and connecting with the right types of people - narrowing the scope of your target market. I think you mentioned in one of your other articles that "people do business with people," people they can trust and share beliefs with. So, my thinking is that one of the things business owners can bring to the table that nobody else can bring is themselves.

Dee Wilcox · 11 months ago

I really enjoyed this post! Most of what you hear in the news or read online regarding the recession and small business is incredibly negative. I love your take on the recession as an opportunity for innovation - get better, faster, leaner. Creativity requires constraint, but I think we've all let the onslaught of bad news zap our creative thinking. Let's take a new approach and do business better than ever, possibly the way we should have from the beginning.

John Jantsch · 11 months ago

@Rick - great comment and bringing themselves is the surest way to attract the right kind of customers.

John Jantsch · 11 months ago

@Dee - yes doom and gloom make for good headlines I guess, but I think real entrepreneurs need change - change is good!

John Gillett · 11 months ago

Excellent advice, in the best or worst of times. It's always constructive to re-examine marketing efforts and fine-tune according to current and anticipated business/economic landscapes.

In tough times such as these, there are many opportunities to rise above the crowd and distinguish a product/service/brand with some revolutionary thinking.

JudyAnn Lorenz · 11 months ago

"tough times" are a good time to take stock about things that we can change instead of just letting business life "happen" to us. Make the decision to survive and as you recommend, look for ways that we can clean up our offering instead of volunteering to go down the tubes.

Jacob Angel · 11 months ago

There are huge problems and obstacles in being a one-person business, but in this economy the flexibility of independence is going to be a huge huge benefit.

Changing strategy for my business is easy compared with, say, General Motors. They need to turn the Queen Mary ... I'm turning a little kayak.

Joseph T. Dager · 11 months ago

What a great idea for a product launch! What is the one thing related to your product, market, client that is not being done? Also, not a bad idea for a survey question?

Business Info · 11 months ago

I really like this post. Some great ideas.
Thx
MoneyAside.com

On the Money · 11 months ago

Spot on post. Thanks!

Savings · 11 months ago

You have really caught me on this one. Well said John. The series of questions you asked made me think about what I can offer more to customers?

Eric Purcell in Cleveland · 10 months ago

Absolutley fantastic blog post! I think every person in the United States including the President should internalize what "Creative Destruction" means. To many people are pointing fingers and begging for handouts these days. Innovation will drive us out of this recession--not government bailouts. The timing of this post couldn't be better considering our current economic situation. Keep up the good work!

Rob Yoho · 10 months ago

Great post! Every CEO, Owner, and salesperson should read this Blog, great insight.