Duct Tape Marketing - Latest Comments in The Fine Art of Creative Destruction

Re: The Fine Art of Creative Destruction

Rob Yoho — Thu, 26 Feb 2009 21:20:24 -0000

Great post! Every CEO, Owner, and salesperson should read this Blog, great insight.

Re: The Fine Art of Creative Destruction

Eric Purcell in Cleveland — Thu, 26 Feb 2009 20:15:15 -0000

Absolutley fantastic blog post! I think every person in the United States including the President should internalize what "Creative Destruction" means. To many people are pointing fingers and begging for handouts these days. Innovation will drive us out of this recession--not government bailouts. The timing of this post couldn't be better considering our current economic situation. Keep up the good work!

Re: The Fine Art of Creative Destruction

Savings — Tue, 03 Feb 2009 06:58:29 -0000

You have really caught me on this one. Well said John. The series of questions you asked made me think about what I can offer more to customers?

Re: The Fine Art of Creative Destruction

On the Money — Sat, 31 Jan 2009 19:11:13 -0000

Spot on post. Thanks!

Re: The Fine Art of Creative Destruction

Business Info — Fri, 30 Jan 2009 13:52:35 -0000

I really like this post. Some great ideas.
Thx
MoneyAside.com

Re: The Fine Art of Creative Destruction

Jacob Angel — Thu, 29 Jan 2009 01:54:53 -0000

There are huge problems and obstacles in being a one-person business, but in this economy the flexibility of independence is going to be a huge huge benefit.

Changing strategy for my business is easy compared with, say, General Motors. They need to turn the Queen Mary ... I'm turning a little kayak.

Re: The Fine Art of Creative Destruction

JudyAnn Lorenz — Wed, 28 Jan 2009 15:06:07 -0000

"tough times" are a good time to take stock about things that we can change instead of just letting business life "happen" to us. Make the decision to survive and as you recommend, look for ways that we can clean up our offering instead of volunteering to go down the tubes.

Re: The Fine Art of Creative Destruction

zoyd — Wed, 28 Jan 2009 14:45:31 -0000

Excellent advice, in the best or worst of times. It's always constructive to re-examine marketing efforts and fine-tune according to current and anticipated business/economic landscapes.

In tough times such as these, there are many opportunities to rise above the crowd and distinguish a product/service/brand with some revolutionary thinking.

Re: The Fine Art of Creative Destruction

ducttape — Wed, 28 Jan 2009 12:12:05 -0000

@Dee - yes doom and gloom make for good headlines I guess, but I think real entrepreneurs need change - change is good!

Re: The Fine Art of Creative Destruction

ducttape — Wed, 28 Jan 2009 12:10:57 -0000

@Rick - great comment and bringing themselves is the surest way to attract the right kind of customers.

Re: The Fine Art of Creative Destruction

Dee Wilcox — Wed, 28 Jan 2009 11:42:06 -0000

I really enjoyed this post! Most of what you hear in the news or read online regarding the recession and small business is incredibly negative. I love your take on the recession as an opportunity for innovation - get better, faster, leaner. Creativity requires constraint, but I think we've all let the onslaught of bad news zap our creative thinking. Let's take a new approach and do business better than ever, possibly the way we should have from the beginning.

Re: The Fine Art of Creative Destruction

Rick Meekins — Wed, 28 Jan 2009 10:28:12 -0000

Mr. Jantsch - I follow your tweets and get your blog posts fed. You've always got great things to share. Thanks very much!

Re: "The Fine Art of Creative Destruction" Outstanding thoughts! What stood out to me was "what’s the one thing that nobody is willing to do in my industry that would involve revolutionary thinking?" - the million dollar question. I've discussed the idea of (and I am sure you have) being authentic in what you do, finding ways to communicate that to people and connecting with the right types of people - narrowing the scope of your target market. I think you mentioned in one of your other articles that "people do business with people," people they can trust and share beliefs with. So, my thinking is that one of the things business owners can bring to the table that nobody else can bring is themselves.