DISQUS

Duct Tape Marketing: The Search Engines Want to Know You Better

  • chrisbaggott · 1 year ago
    Spot On. The search engines want great relevant content to win. They don't want directories or online yellow pages to win, they want real businesses with real solutions to provide searchers with real answers or solutions.

    I'm working out some concepts around search as another branch of database marketing. Keep you posted....
  • Michael Murdock · 1 year ago
    Yes, the search engines want to know you better. They want content, but they also still want keywords to be used that tie it all together. No more stuffing the ballot box on the website. Make it relevant, make those keywords match the content and niche' them so that you're playing to your target market. Oh! and forget about those misspellings in the keywords area. They don't help anymore. Search engines can figure out what you're trying to spell and will substitute the results with the right words.
  • Max Entin · 1 year ago
    There are many tools available to help you make your site more search engine friendly. Here are 12 highly effective beginner strategies for creating a search engine friendly website.
  • pays to live green · 1 year ago
    You are spot on Michael. Google really wants a site to contain relevant keywords to the content they are showing. This allows there results to be much more relevant to the user.
  • Angie A. Swartz · 1 year ago
    Hey John,

    Can you tell us what you think about Blog logs like Blog Catalog and Yahoo's blog log? There are so many of them now..some free and some paid. How's a girl to choose?

    Angie
    follow me on twitter...aaswartz
  • John Jantsch · 1 year ago
    @Angie - I have used BlogLog pre Yahoo days and really like what I get from a tracking and stats standpoint more than anything else. I get real time info on who is linking to my posts so I can react if need be.
  • Bay Area Lawyer · 1 year ago
    To some search engines are still a mystery. In some respects search engines like it that way. But, as you say they do want to find you and evaluate your content. They are looking for the best content for their search users. The more avenues you open for them to find you the more likely you are to be successful.
  • web Content · 1 year ago
    This is why unethical optimisation tactics are doomed to fail and the "white hat" approach is always the best way to go... If you offer users and customers what they want, you're essentially satisfying the search engines.
    To a certain extent it's best to think les about search engines when building your site, consider the user first and the search engines as an almost as an after thought..
  • Web Development · 1 year ago
    You come up with great source, which shows most popular outgoing links, I would like to say thanks from my heart.
    Really i found it for the very first time on this large web.
  • Joe · 1 year ago
    The #1 most important thing I have found in interacting with the search engine webmaster tools has been site map building. There are tools for this online but for some sites I build them by hand and another I automated with the process with my own internal utility. The language for the XML sitemap is not hard to pick up. One important part of the process--prioritizing the value of your pages by assigning rank.

    Here is a site that purports to build free sitemaps if you have 500 pages or less--
    http://www.xml-sitemaps.com/
  • Roundpeg · 1 year ago
    Thanks for the tips. I have been gradually improving my web standings on search engines, through cross posting, registering on sites which pull feeds from mine. But I have hit a plateau. Nice to find a few more tools I can use to raise visibility
  • mukeshpatel · 4 months ago
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