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Using a service like guru.com or eLance.com accomplishes the same thing but customers can leave feedback regarding their experiences with that specified free-lancer.
That way you know in advance whether you're getting a good or bad egg.
I've been using Craigslist out here in San Francisco for 10 years for freelance and full-time creative gigs. They continue to outperform all other alternatives (Guru, etc.). They now charge for job postings in SFO - $75.
The only downside is sifting through the bogus/get-rich-quick schemes that seem to be abundant in certain lists (LA area - Marketing list).
The funny thing is...the ad that I responded to and eventually got the job was at a site that the company had no idea about.
They all asked my how I heard of the company and when I told them the site and job board the ad was on, they just gave me blank stares.
If you haven't read anything about Jim Buckmaster, you should definitely find some articles -- he is a rather interesting guy.